Visual brief
Product, audience and brand requirements clearly defined.
Create an image library that lookslike one beautifully art-directed campaign.
We'll produce a coherent selection of campaign, product or lifestyle imagery, using AI and traditional craft in the combination the work actually needs.
You'll have more visual options with one consistent standard for every approved image.
For marketing teams that need an image family, different environments or difficult-to-shoot scenes, without losing brand control.
Starting investment£5,000
+ VAT
Schedule agreed to scope
What's included and what you'll receive
Image direction
References, colour, mood, material and lighting rules.
Concept development
Selected treatments and initial compositions.
Image production
Agreed library of campaign, product or lifestyle assets.
Artworking and consistency
Retouching, crops and visual consistency across outputs.
Delivery and guidance
Final files in the agreed formats and usage considerations.
You'll choose a visual world before we build the full image set.
We'll set lighting, material, colour and product-detail requirements, then develop a short list of image treatments. The agreed route becomes a guide for making the rest of the library feel consistent. We retouch and verify what we deliver.
We'll show you the kind of work this package can produce
These are reserved for real examples. Once you've reviewed the creative, we'll use this space for approved client images and a clear explanation of the results.
Work to go here
Art-directed campaign imagery
We’ll add selected, approved project imagery here.
Work to go here
Product imagery and format variants
We’ll add selected, approved project imagery here.
How we'll direct and produce your image library
Define the references
We'll agree product truth, visual rules, intended formats and usage.
Choose the treatment
We'll develop sample routes so you can approve the art direction.
Finish the family
We'll produce, retouch, review and deliver the agreed image set.
We'll confirm exactly where generated imagery is appropriate.
The proposal will define the image family, formats, review rounds and rights considerations. High-accuracy product shots may need real photography, CGI or additional retouching.
A coordinated image system can reduce repeat setup and adaptation work, but the right production method depends on how precisely the final image needs to represent reality.
Ask us about the scope and availabilityWhat you might want to check before booking
Can these replace every photo shoot?
Not every one. We will recommend real photography or CGI where authenticity, human representation or product accuracy demands it.
Will the imagery be consistent?
That is the point of the art direction and reference system. Consistency is designed and checked, not assumed.
Can we add new formats later?
Yes. The library can often form a starting point for future adaptation or expansion.